Introduction You wouldn’t believe how easy it is to collect missed opportunities when your website copywriting is not up to par. In fact, I can…
Quick tip: Copywriters do more than just writing
I recently saw this post on LinkedIn about Toronto-based nonprofits. Some people may have found it scathing or even insensitive. But I found it to…
How to hire a copywriter: 5 red flags to watch for before you do
Introduction It’s hard to find and hire the best freelance copywriter for your projects. Simply, there are a lot of copywriters around the world? So…
8 things I wish I knew about freelance writing before launching my career
If you’ve read my About page, you already know my freelance writing journey. But what you may not know is how much failure lies between…
3 reasons why DIY copywriting is a bad idea
Introduction When a copywriter says, “I can do that for you”, they don’t mean what you think they mean. There’s another, less obvious sentiment in…
Hire freelance writers: They’re the next best thing for your business
For many organizations and companies, to hire freelance writers is to assume no cause for action. Rather, people prefer to do everything in-house or spread…