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Toronto Nonprofit Copywriter & Strategist

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Tag: social media

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Posted on

Case Study: Helpful social media brand guidelines for Story Planet

How guidelines helped Story Planet better understand their communications needs Highlights Before: The challenge Sophie Lyons had just become the Communications Manager of the Story…

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  • Social Media
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Quick tip: This is how often you should post on social media

One of the biggest questions that marketing professionals have asked is:“how often should a nonprofit post on social media?” If you’ve ever Googled this question…

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  • Media Literacy
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How fandom culture affects media literacy skills: A response

Introduction If you’ve been following me for a while, you know that I am a big supporter of media literacy. It is a huge part…

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  • Social Media
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Social media: 3 reasons why it isn’t working and can’t drive your business growth alone

In order to understand why social media isn’t working for you, you have to understand what it is first. Social media is a great tool…

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  • Key stakeholders
  • Social Media
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Social media isn’t working: 3 reasons why and how to fix them

“My social media isn’t working! Why?” You’ve probably come across something like this in the past or currently. While there seems to be simple explanation,…

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