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Toronto Nonprofit Copywriter & Strategist

Storytelling made easy with strategy, clarity and brand consistency.

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Year: 2023

  • Home
  • 2023
  • Content marketing
  • Content repurposing
Posted on

[FREE] Content scorecard: Is yours worth repurposing?

Despite having my share of articles on the content repurposing on my website, I still read about the topic to stay in the know about…

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  • Brand storytelling
  • Branding
  • Storytelling
  • Success stories
Posted on

Nonprofit storytelling: Happy endings are a popular misconception

Introduction There is a common misconception in the nonprofit sector about storytelling that I want to address: It’s that any story that demonstrates the impact…

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  • Branding
  • Content marketing
  • Resources
  • Storytelling
Posted on

Story bank guide: How to build an effective storytelling system

I created a story bank guide to help nonprofit organizations, charities and companies do storytelling better. If you want to employ better storytelling tactics, define…

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  • Storytelling
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Nonprofit story bank: Why you need one now

In the nonprofit world, a story bank is like a life jacket. It keeps you: But, many nonprofit professionals don’t know about them, don’t use…

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  • Fundraising
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ChatGPT and nonprofit: Does it really help donor engagement?

Introduction Open AI’s ChatGPT is the all the rage in the nonprofit sector, especially when it comes to donor engagement. There are numerous articles about…

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  • Brand storytelling
  • Key messaging
  • Strategic communications
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Copywriting: How nonprofits frequently collect these 2 missed opportunities

Introduction You wouldn’t believe how easy it is to collect missed opportunities when your website copywriting is not up to par. In fact, I can…

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