Introduction Nonprofit case studies are the underdogs of content marketing. Despite offering immense value, nonprofit organizations still overlook them. Previously, I wrote about the importance…
Quick tip: This is how often you should post on social media
One of the biggest questions that marketing professionals have asked is:“how often should a nonprofit post on social media?” If you’ve ever Googled this question…
3 reasons why nonprofit copy is boring
A couple of weeks ago on LinkedIn, expert marketer Liz Willits wrote a post about two reasons why SaaS copy is boring these days: 1.…
B2NPO marketing: Avoid these 3 mistakes when marketing to nonprofits
Contrary to popular belief, business-to-business (B2B) companies can connect with the nonprofit sector via their products and services. Seriously, nonprofits need to get stuff done…