Brainstorming

Imagination feels like a luxury

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In the nonprofit and social cause business sectors, brainstorming feels like a luxury. But it doesn’t have to be! My brainstorming service is here to help relieve you of the stress of finding time while clarifying your big ideas.

My goal is provide you with clarity by giving you a clear list of ideas that are practical and easy to use right away.

No idea is too big to talk about. In fact, the most important part of clarifying an idea is talking about it and laying every piece of information on the table. This helps you see the bigger picture and understand how it will fit with where your organization or business is. That’s what this service is all about.

Here are even more benefits:

• Given top priority for scheduled sessions with clear deliverable(s)
• Have someone to talk through ideas, challenges and opportunities
• Plan your content and content strategy ahead of time
• Gain a reliable sounding board with the right expertise
• Have an objective perspective to inform your communications decisions

A brainstorming session is a hassle-free way to get out an idea rut and get started on making your nonprofit organization or social cause business shine.

How do I know I need a brainstorming session?

Ask yourself the following questions:

• Do you have enough content ideas to last you for at least a quarter of the year?
• Do you have a content repurposing plan?
• Do you know which pieces of content you should repurpose?
• Are you unsure about any parts of your content creation or publishing process?
• Do you have the right sounding board for your communications inquiries?
• Is brainstorming built into your communications processes?

If you answered “No” to any of these questions, now is the the time for your nonprofit or social cause business to do a brainstorming session with me!

What is this brainstorming service ideal for?

• Content ideas
• Content repurposing
• Sounding board regarding communications problems, processes and opportunities

This service is ideal for organizations that:

• Need to build in brainstorming into their communications
• Are unclear about what their content will be about in the next quarter
• Need someone to just listen and help them clarify what they’ve said
• Want a mini content repurposing plan
• Answered “No” to any of the questions in the previous section

Read about how I work on your project and what approaches and processes I take

Why is brainstorming important for nonprofit or social cause businesses?

Even if you have all the right communications strategies, plans and campaigns in place, nothing happens on its own. You have to think and wonder about it, practically and conceptually.

But if you don’t have the time to think or the sounding board to use your time efficiently, you end up in a lose-lose situation that feels never-ending.

I know you’ve read the stories about how brainstorming is a waste of time anyway, useless and not a worthwhile or fruitful endeavor. However, the problem is not brainstorming itself; it’s the *ways* that brainstorming occurs and how those ways are not conducive to creativity.

For instance, meetings are for decision-making within a specified time; brainstorming is for idea generation within a flexible time. So, an in-person brainstorming session where there is a fixed time limit that depends on other priorities and there is no purpose besides completing the agenda is not going to yield much of anything.

You know what will? A well-planned brainstorming session

The best ones are:

✅Planned (in a way that respects everyone’s time and commitments)
✅Facilitated (by someone who knows how to facilitate conversation)
✅Intentional (in terms of its purpose, objectives and activities)
✅Accommodating (of multiple types of participation)
✅Welcoming of critique, feedback and discussion

None of this requires special equipment. The goal is to produce useful and valuable ideas that you have agency over in terms of implementation

That’s why brainstorming is so important, especially if you can find someone who is experienced in the nonprofit sector and willing and able to offer said experience (hint hint, wink wink). It immediately solves your problem of time as well as ideation! If you work with me, you can be sure that the brainstorming process will be as smooth as can be. It may even be fun!

Brainstorming helps you uncover the unexpected and discover clarity. I want to help you do that.

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